Everybody In

The Red Line L Train is basically the Cubs’ bandwagon.

So, we used iconic signage on high traffic (L) platforms to get “Everybody In.”

OOH

More Drip Than a Leaky faucet

CD: Michael Dorich / Ron Sone

ACD: Mike Brownell

Copywriter: Hayes Cascia

Jr. Copywriter: Nick Eckel

Art Director: Bob Healy